$22,110 – $23,700 MSRP
$20,120 – $21,567 Invoice
16 / 19 MPG City/Hwy
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The FJ Cruiser is a new model in Toyota's lineup for 2007. Developed with a younger audience in mind, this five-passenger SUV's retro styling recalls the Toyota FJ40 Land Cruisers of the 1960s. With its body-on-frame construction and choice of rear- or four-wheel drive (the latter complete with a two-speed transfer case), the FJ Cruiser is designed to be durable enough for serious off-road driving, while retaining civilized on-road manners.
First introduced in 1960, the Toyota FJ40 Land Cruiser was designed to be a serious piece of off-road hardware; in the same vein as the original Jeeps and Land Rovers. The FJ40 was a no-frills, no-nonsense, no-holds-barred 4x4, and Toyota produced it well into the early 1980s. Crude and unsophisticated-but reliable-the FJ40 is still sought after by serious off-road enthusiasts. Now that the Land Cruiser has evolved into more of a luxury yacht than a jungle-crusher, Toyota seeks to revive the FJ40's spirit with the new FJ Cruiser. It is to 4x4s what the Mazda Miata was to roadsters when it was introduced: retro styling on a functional platform.
The FJ Cruiser's styling, particularly in front, clearly recalls the original FJ40, as do the color choices. Simple, non-metallic colors combined with a white roof and black running gear recall the limited palette of the original FJ40, though it's doubtful that the old FJ40 would be found with amenities like Vehicle Stability Control, anti-lock brakes, air conditioning, power windows and locks, and a CD player, all of which are standard on the new FJ Cruiser. Inside, the FJ Cruiser uses water-repellant fabric and other easy-to-clean materials. Options include side-curtain air bags, upgraded stereos, keyless entry, and many other features.
All FJ Cruisers are powered by a 4.0L V-6 producing 239 hp and 278 lb.-ft. of torque. Two-wheel-drive models are available only with a 5-speed automatic transmission, while the 4x4 offers a choice of the 5-speed automatic or a 6-speed manual. Automatic 4x4s get a part-time four-wheel-drive (4WD) system, while manuals enjoy a full-time system with a lockable limited-slip center differential. EPA fuel economy ratings for the FJ Cruiser range from 17 mpg city/21 highway for the 4WD automatic to 18 mpg city/22 highway for the two-wheel-drive automatic. An optional Class IV towing package allows the FJ Cruiser to tow up to 5,000 pounds.
The Toyota FJ Cruiser competes in the Compact Utility segment, which consists of five models. Buyers in this segment look for exterior styling, reliability, and performance, according to the J.D. Power and Associates 2006 Avoider StudySM and the Escaped Shopper Study.SM
The top sellers in the segment during calendar year 2006, according to the J.D. Power and Associates Sales Report,SM were the Jeep Liberty (133,557 units sold), Jeep Wrangler (80,271), and Nissan Xterra (62,325). The Toyota FJ Cruiser sold 56,225 units in 2006 in its first year on the market. Also offered in the Compact Utility segment is the Suzuki XL-7. Joining the segment in 2007 is the Dodge Nitro.