What Changed for the 2010 Mini Cooper coupe/Convertible/Clubman:
- New, standard multi-function steering wheel on all models
- Harmon-Kardon audio system is now optional on all models
- Two new, limited-edition 50th anniversary models (Mayfair and Camden) with unique color and trim combinations, traction control, rear spoiler, fog lights, 17-inch wheels, special badges and more available on coupe models
- The Mayfair model is designed to "exude the style and elegance expected from London's most traditional district-complete with astounding get-up-and-go," says the automaker
- The Camden model is "bursting with energy, spirit and an in-your-face attitude," Mini says
- The Mini E electric vehicle is discontinued
The 2010 Mini Cooper is mainly a carryover from the previous model year, but two special option packages have been added. The Cooper is a basic small car, available as a 2-door hatchback or convertible, but it can be turned into a more upscale, higher-performance vehicle via a long list of optional upgrades.
Both the hatchback and the convertible body styles are available in the 2010 Mini Cooper, Cooper S, and John Cooper Works trim levels. Standard equipment includes 15-inch wheels, vinyl upholstery, 6-speaker sound system, cruise control, air conditioning, and keyless entry. The convertible version has a power-operated soft top with integrated sunroof, and 16-inch wheels. The Cooper S features 16-inch wheels on the hatchback, 17-inch wheels on the convertible, a more powerful engine, sport seats, fog lamps, and a sportier suspension. The John Cooper Works trim adds Brembo brakes and cloth upholstery, and adds yet more power to the engine. Options include a premium Harman Kardon sound system, Bluetooth connectivity, automatic climate control, a dual-pane sunroof on the hatchback models, leather upholstery, a navigation system, and much more. The Camden and Mayfair option packages broaden the selection of colors.
The 2010 Mini Cooper's standard power plant is a 118-horsepower, 1.6-liter 4-cylinder engine with a 6-speed manual transmission or an optional 6-speed automatic transmission. Front-wheel drive is standard on all trims. According to the EPA, a base-level Cooper delivers 28 mpg in the city and 37 mpg on the highway. The Cooper S features a turbocharged, 1.6-liter 4-cylinder engine that delivers 172 horsepower. The John Cooper Works is available only with the manual transmission, and steps up to an even more powerfully charged version of that same engine: 208 horsepower and 192 lb.-ft. of torque.
Standard safety features on the 2010 Mini Cooper include anti-lock disc brakes, stability control, and front side air bags. The Insurance Institute for Highway Safety (IIHS) gave the hatchback version of the Cooper its highest-possible "Good" rating for frontal offset, and "Acceptable" for side-impact crash protection.
Starting MSRP for the 2010 Mini Cooper was $18,800.