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  • Drivers of new vehicles still use traditional media content, but they're more likely nowadays to access it through alternative digital channels, according to the recently released J.D. Power 2014 U.S. Automotive Media and Marketing ReportSM--Summer.

  • Age, income, and desired vehicle type can influence what type of website content in-market shoppers will use when researching vehicles on OEM websites.

  • Technological innovations in new vehicles often grab shoppers' attention, but they don't guarantee improved customer satisfaction.

  • Despite premiums rising steadily across the industry, vehicle owner satisfaction with auto insurers reaches record high levels, according to the just-published J.D. Power 2014 U.S. Auto Insurance Study.SM

  • The addition of the latest and hottest technology sometimes leads to increased problems with brand-new vehicles, according to the just-published J.D. Power 2014 U.S. Initial Quality StudySM (IQS).

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