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Volvo Concept XC Coupe Provides New Glimpse of Volvo's Future

By: Jeff Youngs, 1/13/2014
With a trimmed-down and refreshed lineup of cars and crossovers, Volvo is getting ready to remake itself as something other than a safe and stolid brand steeped in Swedish heritage. Thanks to Thomas Ingenlath, Senior Vice President Design of Volvo Car Group, the iron mark affixed to the automaker's vehicles is poised to represent a new concept that also starts with the letter S: Style.

The first evidence of Volvo's upcoming design language came in the form of the Concept Coupe, which debuted at the 2013 Frankfurt Motor Show. Now, in advance of its official unveiling at the 2014 North American International Auto Show in Detroit, the company reveals the Concept XC Coupe, which is designed for people with an active lifestyle.

There is a greater purpose to the Volvo Concept XC Coupe's existence. Like the Concept Coupe introduced in Frankfurt, the Concept XC Coupe is based on Volvo's new Scalable Product Architecture (SPA). Ingenlath explained, "Concept XC Coupe shows how clever engineering makes it possible for us to reinforce our world-leading safety without compromising design, size, or weight."

Equipped with two doors and a rear liftgate, the Volvo Concept XC Coupe offers seating for four passengers, rides on 21-inch wheels, and sits tall in comparison to the Concept Coupe. Skid plates, bolder wheel arches, and side sill moldings visually convey the Concept XC Coupe's mission as a compact luxury crossover SUV. New Volvo design signatures include the contours of the hood, floating grille design, T-shaped daytime running lights, and the taillights.

The Concept XC Coupe is the second of three conceptual vehicles that Volvo is using to show the world where its design is headed. The first production vehicle to employ these styling cues is expected to be the redesigned 2015 Volvo XC90 SUV.

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