Nissan and Sony Give Virtual Racers a Chance to Lap and Win in Gran Turismo
Virtual drivers will be able to take fast laps for a shot at becoming the latest Nissan GT Academy U.S. winner. A marketing official with Nissan North America said the partnership with Sony helps showcase Nissan's performance cars in an incredible new racing game. It's also a way to showcase racing and gaming talent. The top 32 gamers will compete head to head to see who will be the fastest driver to advance to a racing event in Silverstone, England, as part of Nissan GT Academy, which will air on Spike TV in November.
This year, Kazunori Yamauchi, the developer of the Gran Turismo series for Polyphony Digital, has set an interesting challenge for Gran Turismo entrants with a Nissan Leaf, 370Z and GT-R. The new game demo guides virtual racers through beginner rounds of a GT Academy-themed race camp before unlocking the final qualifying event featuring the Silverstone Grand Prix Circuit course. Anyone who registers and submits a qualifying time will receive free bonus content.
Last year, some 400,000 gamers signed up to compete online and have a chance to compete in a final race contest in San Diego, CA. The 32 finalists flew to the actual Silverstone Circuit in England to participate in the "Nissan GT Academy" television show on the Spike channel for a chance to represent Nissan in their motorsports programs.
A racer from Illinois prevailed in an intense week-long Nissan GT Academy competition at Silverstone that involved physical, mental and on-track driving challenges. Following the competition, the winning virtual racer also had a chance to drive the Nissan 370Z and GT-R race cars across Europe and as far away as Dubai.
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